Toyota Managers Plan to Buy Cars to Bump Sales

[Soup]

Auto Loan Daily - Toyota Managers Plan to Buy Cars to Bump Sales

Toyota Managers Plan to Buy Cars to Bump Sales
By Ross Edwards
Wednesday, 14 January 2009 06:54


Toyota isn’t immune to this year’s auto industry troubles. Last month we reported that Toyota is expecting to post its first loss in company history. Now, employees are taking it on themselves to help revitalize the company. Toyota managers have already taken a 10% cut in bonus pay. Now, they’re planning to buy Toyotas themselves to artificially infuse the company with extra sales, according to the Associated Press.

A group of 2,200 middle managers got an in-house letter last month proposing a group buy of Toyota vehicles. At a meeting for managers on Jan 9, the request was made again. The purchases won’t be mandatory, and the company has not requested that any particular model be bought.

Toyota has always had a family-like atmosphere. The company encourages employees to make suggestions to management on how the company could be improved.

In addition to adding additional sales to Toyota’s yearly numbers, the voluntary purchases will show support for the company during hard times. Since there are only 2,200 managers inviolved in the group buy, the sales probably won't affect Toyota's bottom line very much.

The international sales slump that started in late 2008 has combined with a rise in the value of the yen to hurt Toyota’s profits this year.

If you won't buy our cars, WE WILL!

[Jonnychadootz]

Car companies needs to get this through their heads....Most people r broke/just getting by, and the 1's that aren't r not going out to buy cars. They r holding onto their $$$ for the fear that sh*t is going to get worse. Which it will.

Buying ur own shit is like a drug dealer being their own best customer....

[American Psycho]

^ Don't get high on your'e own supply










Cars are more reliable then ever, People who buy cars ever few years will continue to do so.
Also, buying used from the owner makes more sense, because of that reliability factor and not sticker shock.


More supply then demand. it's that simple.